"A tradition that permeates everyday life"
It's a phrase that describes Harnock.
Harnock is a traditional lifestyle brand that develops a variety of products based on a two-year tradition that took its first steps in May 2022. It aims to melt various traditional Korean elements, such as fabric, traditional patterns, and details of hanbok, into its products so that ordinary potential customers can naturally consume Korean traditional elements in addition to the consumer group interested in tradition.