Key milestones in the growth of Hi Seoul Showroom, from its beginning as CHAROOM to the 4th phase of HISEOUL SHOWROOM today.
Hi Seoul Showroom first opened under the name CHAROOM, starting its journey as a fashion showroom in DDP.
The showroom was rebranded as HISEOUL SHOWROOM, reinforcing its identity as a hub for K-Fashion.
The 2nd term of HISEOUL SHOWROOM began, expanding its role as a professional sales and marketing platform for designer brands.
The showroom entered its 3rd term, further strengthening support for emerging designers and fashion SMEs.
Launch of the 4th term of HISEOUL SHOWROOM, continuing to grow as a key K-Fashion showroom in Seoul.