The Largest Online and Offline Platform for K-Fashion,
HISEOUL SHOWROOM

The Hi Seoul Showroom is an online and offline platform designed to support the systematic growth of emerging designers and small fashion businesses, and to expand domestic and global sales channels.
It is a new distribution platform for Korean Wave (Hallyu) fashion, jointly launched by the Seoul Metropolitan Government and Hi Seoul Showroom.
Hi Seoul Showroom History Visual
HISEOUL SHOWROOM
  • Providing brand onboarding opportunities and promotional support to boost domestic and international online sales
  • Strengthening sales performance through collaborations with major fashion online malls such as W Concept, MUSINSA, Seoul Showroom, and Brandi, including joint promotions and curated exhibitions
  • Securing global sales channels through online sourcing consultations and invitations to overseas buyers
  • Enhancing brand awareness through various promotions and event planning such as the Hi Seoul Fashion Show
  • Supporting live commerce using Chinese influencers, hosting online/offline fashion markets, and offering shooting spaces for lookbooks
  • Operating consulting programs, educational sessions, and seminars to support the business activities of participating brands
  • Providing 1:1 marketing and promotion consulting services, along with consignment sales support for in-season products